Part 1 Logo

1. You need to have a clear but effective symbol or main piece of the logo, that catches one's eye. For example: color, a interesting or simplistic font, a sketch or small picture, etc.

2. This depends on what the logo is; you will have to consider the usage of color, because some colors will show up lighter or darker than others.

3. No, but it is helpful for creating something that you want people to remember.

4. Yes.

5. Colorful colors that are bright. However, more than 2 or 3 colors is too much.